Have you visited ab.gr?

The AB site transfers online the best AB experience in a responsive way to 1.300.000 visits in a monthly basis.

It’s full of products, content, recipes, contests, activations.

It offers the best eshopping experiences.

A customer portal is included with each customer personalized offers but also customers’ last receipts of the last three month period.

ab.gr (www.ab.gr)

Objectives

Lead Sales
Increase Brand Awareness
Enhance Instore Campaigns
Provide Users with Useful Content

Analytics

FY 2023
Homepage Visits / week
11,394/day (eshop/app not incl.)
ab.gr (eshop incl.) visits/month
1,5M
ab.gr (eshop incl.) visits/week
340K
ab.gr (eshop incl.) unique visitors/week
135K
Top pages
AB leaflet visits/week
280K
Top eshop categories 1st level (visits/week): 
Cleaning products – stationery & homeware
7,9K
Basic packaged foods
6,3K
Breakfast - snacking & drinks
7K
Dairy & chilled products
5,3K
Fruit and vegetables
4,7K
Wine, spirits, soft drinks, waters
5.6K
Toiletries
4,9K
Cheese, Meats & Delicatessen
4,3K
Frozen Foods
4K
Bakery
3K
Fresh meat & Fish
3,1K
All about baby
1,8K
Ready meals
0,8K
Pets
0,8K
New products
0,4K

Did You Know?

“It is a capital mistake to theorize before one has data. — Sherlock Holmes”