Specs

Desktop & Mobile Banners

• 1440×480 px
• 1376×430 px
• 592×370 px
• 752×237 px

Desktop & Mobile

• 1440×480 px
• 1376×430 px
• 1376×236 px
• 680×340 px
• 576×432 px

• Corporate & E-commerce newsletters:
  580px width X 450px height
• Targeted newsletter:
  580px width X 1060px height*

*height can vary

1. Text should be written in singular
2. Call to action at the bottom

Mobile app specs

1. Campaign logo: 140×140
2.  Banner with 3 dimensions

Facebook

1. Image: 1200×1200 with link in post copy or wall contest with comments (KPI: reach& awareness) or
2. Image: 1200×900 if linked post or wall contest with external link (KPI: clicks)

Instagram

1. Image: 1080×1920
2. Image: 1080×1080

Download the file to see the Specs and more information about coupons and AB plus games.

Insertions specs

1. Half page or vertical insertion
2. Full page insertion
3. Back page insertion
4. 2 pages insertion
5. Insertions Half page (vertical)
6. Banner (1/3 page)

Target audience selected based on demographics and transnational data. Direct Mail Specs:

1. Envelope and enclosed letter
2. AB plus point coupons, min 20% of shelve price in AB plus points
3. Optional extra insertions (leaflet, sample)
4. Sent through ELTA on a specific date
5. Suggested duration: 2 months
6. Notice to implement: 6 weeks