1

e-Commerce Kit

View Deliverables

Who

1 brand in a given category (sku level)

What

How does my brand performs online? How my SKU's perform week by week vs Last Year

Why

  • E-com performance (brand inside category, %evol vs LY)
  • KPI's performance (sales, quantity, promo sales, customer segmentation)
  • Customer performance
  • Comparison & contribution

When

Analysis period for 1 quarter  (weekly breakdown)

How much

800€ / brand /category for 1 quarter
-20% included
2

Brand Insights

Who

1 Brand
(Within a given category)

What

Category & Portfolio Performance

(Customers’ transactional behavior & buying patterns)

Why

  • How is my brand performing, compared to the category?
  • Who are my customers & how are they driving sales?

When

Analysis period:
1 Quarter (vs LY)

Semester & Annual analysis available

How much

4000€ / 1 quarter
-20% included
3

New Product Launch

Who

1 New Product Launch within a given category

What

Analyze innovation’s performances after its launch, to identify buyers’ profile and corrective actions

Why

  • How is my new launch performing?
  • Get the number of new products’ buyers
  • Identify their purchase behavior

When

Analysis period:
Up to 1 Quarter after new launch.

How much

4.000€ / 1 quarter
-20% included

Did You Know?

“It is a capital mistake to theorize before one has data. — Sherlock Holmes”